CHELTENHAM: Mira Showers, the UK manufacturer of showering products and accessories, has announced the appointment of Craig Baker to the position director of marketing – Kohler Mira.

Mr Baker replaces Daniel Brohn, who has been promoted by Kohler to the position of vice president marketing – Global Faucets and will now be based in Wisconsin, US.

Mr Baker joined the Mira business in 1997 as a design engineer, and progressed through senior design engineer, project leader, project manager and programme manager before being appointed as the director – new product development in July 2006.

Over the past four years he established himself as a key member of the K&B UK executive team, delivering significant improvements in the key business metrics of innovation and vitality. His achievements and strong partnership with Daniel Brohn and the product marketing team were recognised in April 2009 when along with Daniel Brohn he was presented with the Chairman’s Award at the executive management meeting in Kohler.