MobileWorxs has added the Sewoo range of thermal receipt and label printers to its portfolio to target customers in the logistics, manufacturing, and field service markets.

According to Managing Director, Andrew Cahill, rather than creating another value proposition based on the channel, the company will primarily target ends-users who are new to AIDC and labelling solutions, or alternatively, users who are refreshing installations that already exist.

According to Cahill, Sewoo has an excellent reputation for combining value, quality and innovative design in the field of thermal receipt and label printing,

“The Seewoo range is a good fit as we support mid to large OEMs to find a market for their products at the end user level by providing them with a complete in-region sales and support offering. This includes a UK-based repair workshop and new ideas around financing and support provision,” he adds.