Spirotech UK has appointed a new area sales manager for the West Midlands to help drive awareness of its products with merchants, specifiers and installers.

Dave Goodyer joins the team and is well placed to drive sales with over three decades of industry experience. Prior to joining Spirotech, Mr Goodyer held a key account manager role with Wolseley and built up an extensive network of contacts as well as invaluable industry knowledge.

Mr Goodyer said: “During my time with Wolseley I have seen how the market for dirt and air separators has developed and I’ve dealt with various filter brands. To me, Spirotech stands out above the competition and I am looking forward to selling products I fully believe in, ultimately convincing the trade to make the switch to Spirotech.”